We have already written about the recently completed Bold and the Beautiful whole home redesign and remodel, but mostly from Johanna’s perspective and her relationship with her client. Now, a new perspective. As one of several key artisans and experts working on this extensive project, Johanna (and her work) is highlighted in this article published […]
It’s not typical for Johanna G. Seldes/IDC to discuss design trends. As an ASID licensed interior designer with more than 25-years’ experience, Johanna G. Seldes/IDC uses learned skills, design creativity and product knowledge to ensure our clients’ home designs are one-of-a-kind originals. That said, we understand design trends are what influence and inspire many of […]
In a previous blog post, we broke down scale, which basically comes down to the spatial layout of your home. Scale matters with the size of any space, but especially smaller spaces. Whether it’s for budget, aesthetic, or architectural reasons, sometimes you have to work with the space your home came with and sometimes that […]
The Official Definition Time and again I am asked about the difference between an Interior Designer vs. a Decorator. Now, thanks to the Council of Interior Design Qualification, I can answer with authority that there is an official definition for a licensed Interior Designer. Here is the abbreviated version: Interior design encompasses the analysis, planning, […]
For some time now, the possibility of needing help in the form of an extra pair of hands has become more apparent. Yet, given that the actual service I offer is my expertise, knowledge, design insight and creativity, I’ve been baffled as to how could I potentially achieve this. I, Johanna G. Seldes, will always […]