As a Florida interior designer collaborating closely with builders and architects, one of the most frequent requests I hear is: “We want a beautiful home—but it has to work for real life.” The truth is, a home’s beauty isn’t just layered on with finishes; it begins with how it’s built. From foundation to framing, from […]
For over 25 years I have worked with the finest home builders and remodelers to create the ultimate experience for our clients. We formulate original design, handle all the details of the project so you have less stress and more effective building timelines.

Johanna G. Seldes, ASID
Owner & Lead Designer