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A Letter from the Heart

June 2021 I never take for granted your decision to remodel your home and place your trust in me as your interior designer. I take great pride in providing my expertise to realize your dreams and I am focused on ensuring you of my dedication to you, your design project, and your home. Further, I...

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Custom New Construction vs Customizing Private Homes Part 2

Customized Private Home         While new home construction is about designing within the perimeters of the builder, a private home’s design is about bringing the homeowner’s custom vision to life. In this highly collaborative process, Johanna likes to get to the heart of how her clients live in their current space and compare it to how...

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Custom New Construction vs Customizing Private Homes Part 1

No two design jobs are alike and the same goes for types of design projects. Johanna G. Seldes IDC/Interior Design Consulting tackles two main types of “custom” projects: new construction and private homes. Custom new construction means working with builders to create dynamic speculative homes for buyers. Customizing private homes can mean anything from a...

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Kitchen Design Trends with JennAir and Famous Tate

Recently, I participated in a discussion with valued trade partners, JennAir and Famous Tate, to catch up on kitchen design trends and important considerations when planning your new kitchen project. From an IDC/Interior Design Consulting perspective, we’ve seen a real shift in our new and prospective client’s design desires. It appears recent circumstances are prompting...

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From my desk to your home

When it comes to redesigning and renovating your home, it’s not about the journey, but the destination. The job of an interior designer is to create a client’s vision for the destination and layout every aspect of the journey to get there. You might think in these current unusual times the journey has come to...

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Guest Blog Jeff’s Year in Review

It’s eye-opening when you realize (and admit) just how little you actually know about virtually everything when you’re at school. Of course, you think you do know everything, but very quickly into my internship, it was clear I had a great deal to learn if I was going to make a career of interior design....

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Creative Design meets 2020 Kitchen Trends

It’s not typical for Johanna G. Seldes/IDC to discuss design trends. As an ASID licensed interior designer with more than 25-years’ experience, Johanna G. Seldes/IDC uses learned skills, design creativity and product knowledge to ensure our clients’ home designs are one-of-a-kind originals. That said, we understand design trends are what influence and inspire many of...

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How Johanna G. Seldes/IDC tackles space in tight quarters

In a previous blog post, we broke down scale, which basically comes down to the spatial layout of your home. Scale matters with the size of any space, but especially smaller spaces. Whether it’s for budget, aesthetic, or architectural reasons, sometimes you have to work with the space your home came with and sometimes that...

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Understanding Scale

You’ve probably thought a lot about the spatial layout of your home. From the height of your ceilings to the width of your rooms, you have to know the size and location of everything in your home to figure out whether you can carry a sofa up the stairs or fit two nightstands. SCALE It...

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The Re-Design of the Re-model

The Re-Design of the Re-model We already know there’s a big difference between an interior designer versus an interior decorator. Yet, did you know that there’s a significant difference between a remodel and a renovation? The words are often used interchangeably but in reality, they both have a more nuanced meaning. Let’s unpack those differences...

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Her attention to detail, knowledge of scale and light were spot on.  

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