Interiors Insider Solution

More than a tip, an Interiors Insider Solution One of the many advantages of working with interior designer Johanna Seldes is her wealth of knowledge when it comes to the details of the small stuff.  Not to be confused with being insignificant or minor.  Rather the small stuff that gets noticed! Plus, with more than...

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Experience pays off with new home design

Experience pays off with new home design Written by: Lyla Haggard / Photos by: Johan Roetz We’ve all heard the phrase, “It takes a village to raise a child.” While parents serve as the main care providers, everyone from grandparents and siblings to friends and teachers play an important role in the development of a...

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The decision of downsizing to a condominium

Downsizing remodel Often times the thought of downsizing can seem overwhelming.  How will I use the space?  Will there be enough storage? However, recently retired clients weighed all the positives of wanting a lifestyle where they could travel and enjoy life without worrying about the upkeep of a large home. And so the decision to...

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A kitchen renovation with style and function

Creating the ultimate kitchen A client in South Tampa loved their home and its location.  Considering a move to another home was not an option for them. However, the kitchen area was small, felt very much closed in, and was not functional to their needs. A kitchen renovation appeared to be their best solution. They...

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From 4 unit carriage house….to primary residence

Whole Home Primary Residence Renovation One of the most challenging, yet rewarding, primary residence renovation projects I have ever worked on involved turning a 4 unit carriage home into a single primary residence. My clients called me with the news that they wanted to convert their 4 apartment, 2- story rental property in South Tampa into...

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Interior Designer vs. Interior Decorator

What is the difference? Interior Designer vs. Interior Decorator In my profession, I am often asked what the difference is between an interior designer and an interior decorator. Most people are not aware that there even is a difference in the two professions. Interior design and interior decorating are often mistaken for being the same...

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What a wonderful experience we had working with Johanna. Great ideas...excellent in communicating. Thank you, Johanna.  

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