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The Re-Design of the Re-model

The Re-Design of the Re-model We already know there’s a big difference between an interior designer versus an interior decorator. Yet, did you know that there’s a significant difference between a remodel and a renovation? The words are often used interchangeably but in reality, they both have a more nuanced meaning. Let’s unpack those differences...

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Survive a Remodel

Survive and Thrive We know most homeowners can agree that the best way to get through a home remodel is to relocate to a luxurious beach house in Hawaii. We also know a month or longer tropical getaway is not in the cards for most of us. Yet, you have finally decided the time has...

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Guest blog: Interning with Johanna G. Seldes/IDC

  When I posted my blog about finding an extra pair of hands, I was excited to find someone to assist me but also to share my expertise with. I found Jeff, an eager and willing mentee looking for experience outside of the classroom. With a passion for interior decorating and design, Jeff has helped...

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An extra pair of hands

For some time now, the possibility of needing help in the form of an extra pair of hands has become more apparent. Yet, given that the actual service I offer is my expertise, knowledge, design insight and creativity, I’ve been baffled as to how could I potentially achieve this. I, Johanna G. Seldes, will always...

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Design Reasons and Seasons

Dining Groupings The Design Reason Beyond the Season  Florida may be lacking in the distinctive seasons department – but that doesn’t mean your home design can’t enjoy a little seasonal change. Not to be confused with visiting your local home décor store to accessorize for the seasons, we’re talking about conscientiously thinking about design. With less focus on decorating...

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Is it a speckle or a sparkle?

Sparkling floors have taken on a whole new meaning with the latest trend in tile grout. No, we are not referring to any form of cleaning product.  Although let’s get real, tile floor grout can get pretty grimy, flat, faded especially if unsealed.  But that’s for another blog!! We are sharing news of one of...

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The pictures are beautiful but not as beautiful as the real thing.  The attention to detail has been appreciated,  

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